13- 15 MAY 2025 | BILBAO - BEC

Health, convenience and pleasure as drivers for innovation in snacking

Thu 18 Apr | 13:00 - 14:00

This session examines the factors that influence consumer choices in the snacking sector. It analyses how health consciousness, convenience, and indulgence intersect to drive innovation. The session includes a detailed analysis of market trends, nutritional considerations, and the technical aspects of creating snacks that meet changing consumer preferences.

Speakers
Victor Rubio Gómez

Victor Rubio Gómez

Chief Innovation&Strategy Officer

Maser Group

Simón Fusté Coetzee

Simón Fusté Coetzee

Head of European Snacking Division

Sigma | SnackinForYou

Aurore de Monclin

Aurore de Monclin

Strategy & Innovation Global Director

Healthy Marketing Team

Moderators
Eduardo Cotillas

Eduardo Cotillas

RDI Director

FIAB