13-15 MAYO 2025 | BILBAO - BEC

Consumer insights for innovation

Tue 13 May | 10:30 - 11:00

Language: Simultaneus translation

Discover the consumer trends insights that, observing the EU consumer, will shape the future of innovation in the food industry. This session will explore emerging behaviors, shifting preferences, and the transformative forces driving change within the EU consumers. From sustainability to personalization, gain insights into how businesses can anticipate and adapt to evolving consumer demands, unlocking new opportunities for growth and impact.

Speaker
Marleen Onwezen

Marleen Onwezen

Special Professor

Wageningen University & Research

Moderator
Carolina Najar

Carolina Najar

Food Market Director

AZTI