The race towards sustainable packaging
- 13:30 - 14:00
- Auditorio 2
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The majority of packaging for household cleaning and textile care products has historically been made of plastic. Over the years, manufacturers have been committed to the incorporation of increasingly sustainable packaging, taking into account the parameters of technical feasibility, recyclability, incorporation of recycled material and logistical efficiency. The presentation will cover the changes undertaken by the company in its packaging, which has gone on to incorporate 100% recycled or recyclable material, to reduce the plastic content or even, in some cases, to dispense with this material altogether.